Addison Marketing Solutions

Marketing Consulting

Decide Where The Money Goes Before Anyone Spends It.

Marketing consulting for business owners and leadership teams who need a plan, a budget and a straight answer — not another advertising product.

Marketing Consulting

What This Service Is

Strategic marketing consulting for business owners and leadership teams: what to invest, where, in what order, and how to know whether it worked.

Who it is for

Owners making marketing decisions without a marketing department
Companies with an internal marketer who needs a sounding board
Businesses entering new markets or launching new services
Companies reviewing suppliers, contracts or agency relationships

How Addison Marketing Solutions manages it

  1. 01Review the business: customers, margins, capacity and goals.
  2. 02Review the current marketing investment end to end.
  3. 03Set a realistic budget and allocation across channels.
  4. 04Build a sequenced plan rather than a list of tactics.
  5. 05Support the decisions and supplier conversations as they arise.
  6. 06Review performance and reset the plan on a schedule.

How it fits your marketing investment strategy

Consulting is where the investment strategy is written. Everything else — campaigns, suppliers, negotiations — is execution against the plan agreed here.

What's Included

Capabilities

Marketing Investment Planning
Budget Allocation
Marketing Audits
Supplier Evaluation
Contract Reviews
Campaign Planning
Performance Reviews
Leadership Reporting

Tracking & Accountability

If We Can't Measure It, We Can't Hold It Accountable.

Budget vs. actual spend
Channel-level performance
Lead volume and quality
Cost per acquisition
Supplier accountability
Scheduled strategy reviews

Client Results

See how this fits a full marketing investment.

Start My Free Marketing Investment Review

FAQ

Questions About This Service

Free Marketing Investment Review

Before You Spend Another Marketing Dollar, Let's Review Where Your Money Is Going.

Addison Marketing Solutions will review your current marketing investments and identify opportunities to improve performance, eliminate waste, negotiate better value and improve accountability.

Not marketing or advertising yet? That's a great place to start. We'll map out how to grow your business from the very first dollar — what to do first, what to skip and what it should cost.

What we can review

Google AdsMeta AdvertisingWebsite PerformanceSocial MediaPrint AdvertisingRadioOutdoor AdvertisingStreamingSponsorshipsLocal MediaMarketing ContractsCurrent Marketing SuppliersTracking & ReportingConversion Strategy